Brand Loyalty (was Re: [MUD-Dev] Requirements for MM (wasComplexities of MMOG Servers))

Amanda Walker amanda at alfar.com
Fri Dec 27 22:01:42 CET 2002


On 12/20/02 12:23 AM, Dave Rickey <daver at mythicentertainment.com>
wrote:

> Sure, there's a percentage that is waiting to bolt to the next
> alternative that seems viable, but it's fairly small (no more than
> 15%, as near as I can guess).

Based knowing a number of people who went from
MUD->EQ->AC1->DAOC->AO->AC2->Neocron->?, I'm beginning to think that
"bolting to the next alternative" has become a game in and of
itself.  If you do well enough in game N, you get invited to the
beta for game N+1 ("the next level"), where you can be first to do
any number of things and race to the "end" before the taxi meter
starts...

In short, they are playing a growing MM LARP called "gank gaming
companies for free play" :-).

Amanda Walker


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