[MUD-Dev] [BIZ] Advertising sprawl (yahoo)

[Daniel.Harman at barclayscapital.com]

On 12 April 2001 10:52, Vincent Archer wrote :

> Bigger banners is not a problem. The problem is that more and more
> banners are now pop-up banners. In other words, the banner pop in a
> separate window (not applicable in a full-screen game... I hope), in
> a desperate effort to really catch your attention - or at least the
> attention of your OS, since the popup gets the default focus.

Popups are used by web sites as the owner gets paid per popup, not per
click through. Thus they actually make some money.

Dan
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