[MUD-Dev] [BIZ] Advertising sprawl (yahoo)

John Buehler johnbue at msn.com
Thu Apr 19 16:08:45 CEST 2001


shren writes:
> On Wed, 18 Apr 2001, Dave Rickey wrote:

>> This verges on out of context social commentary, but I really can't
>> see what can be accomplished by more advertising, in games or anywhere
>> else.  We've reached the point where the average savings of the
>> american consumer is a negative number, just where is more sales
>> supposed to come from?

> Even more negative numbers?  Entirely new ways to be in debt?

Advertising can alter the balance of where the money is going without
more money being spent.  If I out-advertise you 10:1, I may very well
get a higher percentage of the money that is already being spent.  In
advertising, the money goes to he who grabs the brains of more
consumers.  I yearn for the days when the brains being grabbed are
actually functioning, making it harder to grab 'em for the stuff being
peddled.

JB

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