[MUD-Dev] Advertising Thread

Damion Schubert damion at ninjaneering.com
Thu Aug 22 11:53:39 CEST 2002


Brandon J. Van Every wrote:

> And so then you stepped in and evangelized the hell out of EQ.
> Again, maybe not much by common commercial standards (am I
> understanding you correctly on this?), but this is *SHEER TONS* of
> marketing compared to what the average text MUD does.

Any amount of marketing is sheer tons compared to what an average
text MUD gets.  However, I can agree with Brad that the amount of
advertising that EverQuest got was far below par for other games put
out by Sony.

EverQuest did, however, have -HUGE- buzz, which is to say that the
people who played early on said enough good things about the game to
help the game hit critical mass quickly.  However, buzz should not
be confused with advertising.
 
--d

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