[MUD-Dev] Sales data

[Daniel.Harman at barclayscapital.com]

From: Richard A. Bartle [mailto:richard at mud.co.uk]

> I've just spent an afternoon trying to find out how many copies of
> EverQuest are bought each month, but I failed. Does anyone out
> there have the figures?
 
> The reason I'm looking is because I spent yesterday afternoon trying
> to find out what EQ's monthly churn was, but to no avail. They say
> their net increase in subscriber numbers is 12,000 a month and their
> use base is 433,000 or so, therefore if I knew roughly how many
q> copies of the game were bought I could estimate the churn.

> Needless to say, if you can tell me what the actual churn is, that
> would be even better..!

They've also done several promotions that will throw your figures
out of whack. The ones I know of :

  - they gave away a copy of the basic game on PC-Gamer UK 6 months
  ago.

  - they gave out a free account key to all existing subscribers
  with correct email addresses.

Dan
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